Wilsonville Spokesman Online

Breast cancer awareness video becomes viral Internet sensation

Area hospital's video being viewed around the world

• Published: 11/27/2009 10:20:16 AM
• Last Updated: 11/27/2009 10:22:57 AM

Providence St. Vincent Medical Center is raising breast cancer awareness with a song and a dance, and people throughout the area – and the world – are joining in the fun.
 
Days after the “Pink Glove Dance” was posted on YouTube, it had been watched more than 125,000 times. Two weeks after its debut, the video has had more than 1,000,000 views.
 
“Breast cancer is an important cause for the employees at our hospital, as well as the entire community,” said Martie Moore, chief nursing officer at St. Vincent. “The video was a really fun and creative way for our employees to help spread awareness about breast cancer.”
 
The video features more than 200 St. Vincent employees, wearing pink gloves, dancing to “Down” by Jay Sean in locations throughout the hospital. Executives and administrators, doctors, nurses, cooks, housekeeping staff members, lab technicians and even a cancer patient join in the dance, intended to raise breast cancer awareness.
 
Produced through the support of Medline Industries, Inc., the video features the company’s new “Generation Pink” exam gloves. A portion of sales from the gloves goes to fund mammograms for uninsured women.
 
Jay Sean has linked the video to his Web site, writing on his Facebook page that it “is awesome … medicine will always be close to my heart and this is such a worthy and important cause.” And Providence St. Vincent is urging others to join in the dance. Watch the video below or on YouTube.

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